Free resource · Impact-Driven Growth™

Find out whether your team grows through impact or just activity.

The IDG™ Kit includes the test that diagnoses your team's maturity in 10 minutes and the canvas you'll use, layer by layer, to build your first impact architecture.

Download the kit

Free. Sent to your inbox instantly.

What's in the kit

Growth Maturity Test

Assess 5 key dimensions —from impact clarity to learning reuse— with 10 questions and a table to interpret your results. 10 minutes. Best completed with your team.

Canvas: Impact Architecture (A1)

The full map of the framework's 6 layers —CPVM, impact metrics, outcomes, initiatives, hypotheses and experiments— ready to print at A1 size and work through with sticky notes in a team session.

Canvas user guide (A4)

The step by step for facilitating a 60 to 90 minute session: what to ask at each layer, how long to spend on it and the most common mistakes to avoid.

Who this kit is for

You lead a product, growth or marketing team and want to know, with data, what maturity level you're at today.

You're about to facilitate a strategy session and need a visual tool to connect impact with action.

You're evaluating whether Impact-Driven Growth™ fits your team, before moving on to the AI tool or the training.

Professionals already working with IDG™

Ignacia Benavente

Brand Strategy & Marketing Expert

After taking the training, I'm left with a real sense of transformation. The framework didn't just resonate intellectually, it made sense of recent experiences and gave me concrete tools to work differently.

Jose Ramón Díaz

Organizational Transformation · Agile Coaching · Product

The model achieves something unusual: it tackles complexity without reducing it to recipes. It forces you to start from real business impact and work backwards. That deeply changes how you think about problems.

Lucho Domínguez

Head of Human-Centered AI Product Discovery

I left rethinking how I work from day one. The training helped me structure strategic thinking in a context where building with AI has near-zero cost — exactly where clarity is needed most.

Marta Manso

Product Manager / Lead · Strategy, Discovery & Human-centered UX

I wish more companies internalized this approach. The framework has been very useful to me: it has given me clarity, new ideas and better questions. And that, in the end, is what matters most.

Iñigo Aranguren

PMP® · Product Tech Lead

If we limit ourselves to producing more output without looking at the outcome, we only generate waste. In a context where AI accelerates delivery, the challenge isn't to execute faster — it's to know what's worth executing.

Download the kit

Leave us your details and we'll send you the Growth Maturity Test, the A1 Impact Architecture Canvas and the guide to facilitate the session.